Have you ever wished you could have seen the future of a successful company when it was in it's early stages and bought stock? Who would have known Starbucks would go nation wide when it was just a few carts on the street corners of downtown Seattle? And who saw Facebook becoming the major social network it is today? I remember when it first hit the internet and thinking to myself "This will never catch on" but 5 years later I was scratching my head and trying to understand what made it so big. MySpace was a no brainier, a lot of people saw that one becoming a major mover and shaker as a dating site, but who would have thought it would become a networking tool for recording artists and music?
So now when I see a new technological idea pop up on the web, I consider all the possible angles that it can be used for and I ask myself, "Is this one of those things that has the potential to go viral?" I consider all the possible ways that it can be used, and how many people are out there catching onto this, and will it be something that the end user will find personal pleasure or functional use out of it. Then I ask myself if its something that I could see myself providing to others and building as a business.
I've been exposed to multilevel marketing since I was a young girl, having been the daughter of parents who built a lucrative business in Shaklee. My mother had even been an Avon distributor when I was just a small girl, but back in the 60's who didn't have an Avon mom? And Amway, what was that all about? Only to latter be referred to as a Network Marketing program and expanding their products and services offered to the public to attract the younger minds. Then I saw other businesses pop up with similar multilevel marketing plans, such as Nature's Own, Herbalife, and Nikken. Now, dont' get me wrong, I see the potential in many of these programs and companies out there, I'm just not sure I want to hold business meetings in my house twice a week and talk all of my friends and family into become a sponsor under me, or someone they don't know who is in my down line so I can help build one of their "legs" so I can get that residual income off of their purchases and productivity.
So that leaves me with finding something that I can do which utilizes my artistic skills, my business savvy, and doesn't cause my friends and family to avoid me out of fear of hearing me talk about getting them sponsored lol.
Our economy is ever changing, and nothing bad ever remains bad, because change always happens. Our struggles today will not be the same tomorrow, because tomorrow is a different day. So if we focus on the solution, rather than the problem, time seems to pass faster and we get closer to that solution and realizing the results of change sooner.
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So to get to my point here, Social Media has really taken a hold on the internet as a way to market yourself, your product, or your company utilizing streaming data updates and open ID so you can log into one account and automatically be logged into several accounts, such at Twitter, Yahoo Pulse Profiles, and this wonderful Blogger site you are reading me on right now. One sign in, and you're good to go on everything with a clock of a button, without having to enter your password multiple times. You can even hook everything together so that what you post on one site can be "blasted" to all the other sites you have a membership with. Now who saw that one coming?
Now, let's take a look at advertising and consider how much time and money goes into creating a good advertisement, not withstanding how much you or your company invests in order to have that advertisement played on the Radio, TV, or the World Wide Web. Then there are billboards to think of for the local market, and web based billboards know as Banners to post on sites that offer something similar, and the cost that goes into that. Meanwhile, you are steadily Tweeting your updates to refer all you friends list, or followers to your web site, or your blog, in an effort to sell your wares.
Goodness gracious, that's enough to make anyone's head spin, and that's not even counting the time you still have to put into the regular work day!
Wouldn't it be nice to have more hours in a day? Actually, no it wouldn't, because that means your day would be longer and you would be working more hours in each day. So herein lay the rub... how do you increase your effectiveness, accomplish everything you need to do, and still stay sane without compromising something else, and still have some personal time?
I have the answer for you...
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